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Pricing Football Transfers: The market is flawed Football transfers have been increasing the maximum asking price possible for a footballer since the beginning of the professional era in the early part of the last century. It is not expected that transfer prices would decrease since due to inflation the price of few things have decreased from the last century to now. However, football players exist in a market that has become increasingly flush with money due to revenues from television and the cost of a football player now is far in excess of what would be expected under inflation. Football transfer fees are difficult to estimate in terms of being a good deal because there is little that is sure. Football and form is fragile and a good player in the past is not guaranteed to be so in the future. Furthermore, young players frequently fall short of expectations. A football transfer has to capture the current worth of the player, the worth of the potential of the player (w...